• Worker laid off from job

    Layoffs Surge in January: Highest Total Since 2009

    3 Min Read

    U.S. employers announced 108,435 job cuts in January 2026, marking a dramatic escalation in layoffs and the highest number for the month since 2009, according to a report from global outplacement and executive coaching firm Challenger, Gray & Christmas.

    The figure represents a 205% increase from the 35,553 layoffs announced in December 2025, and a 118% rise compared to the 49,795 cuts reported in January 2025.

    Layoffs Surge Across America

    This sharp monthly jump reverses a recent downward trend in layoff announcements and signals growing caution among businesses heading into the new year.

    January’s total is the highest for the month since 2009, when 241,749 job cuts were announced amid the aftermath of the Great Recession. It also stands as the largest monthly layoff figure since October 2025, when 153,074 cuts were recorded.

    Experts note that January often sees elevated layoff announcements as companies finalize budgets, adjust staffing to meet financial targets, and respond to shifting economic conditions. However, the scale of this year’s increase stands out.

    Key Drivers Behind the Layoffs

    The transportation sector led the way with 31,243 announced job cuts, largely driven by logistics giant UPS, which cited the loss of a major delivery contract with Amazon as a key factor in plans to eliminate up to 30,000 positions and close multiple facilities.

    The technology sector followed closely, with 22,291 cuts. Amazon contributed significantly to this total through restructuring and efficiency measures, including shifts toward automation.

    Healthcare and related products companies announced 17,107 layoffs, the highest monthly figure for the sector since 2020. Other notable drivers included contract losses (30,784 cuts), market and economic conditions (28,392 cuts), and restructuring efforts (20,044 cuts).

    Artificial intelligence (AI) was directly cited as a reason for 7,624 layoffs in January—about 7% of the month’s total—continuing a trend where companies increasingly turn to automation to streamline operations.

    Broader Labor Market Context

    The surge in layoffs coincides with subdued hiring plans. Employers announced just 5,306 new positions in January—the lowest January hiring total on record since Challenger began tracking the data. This wide gap between cuts and new hires echoes patterns seen during economic downturns and suggests a more challenging job market for workers seeking new opportunities.

    Andy Challenger, chief revenue officer at Challenger, Gray & Christmas, described the data as a sign of pessimism about the 2026 outlook. “It means most of these plans were set at the end of 2025, signaling employers are less-than-optimistic about the outlook for 2026,” he said.

    While the report tracks announced plans (actual job losses may occur over weeks or months and could be adjusted), the numbers highlight mounting pressure on the U.S. labor market amid uncertainties around economic growth, consumer demand, and policy changes.

    As 2026 unfolds, economists and workforce experts will watch closely to see whether this January spike proves to be a seasonal blip or the start of a broader trend in corporate cost-cutting and restructuring.

    For now, the data paints a picture of a labor market shifting gears—away from expansion and toward caution.

    Final Word

    We currently have job articles that show you high-paying jobs, those close to downtown and even side hustles you might like.

    If you’re looking to get hired in Atlanta right now, there’s a very real possibility that you can land your dream job.

    Read more:  Best work from home jobs in Atlanta, Georgia

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  • Atlanta civil rights sit-in lunch counter

    7 Ways Atlanta Helped Fuel The Civil Rights Movement

    4 Min Read

    Atlanta has long been recognized as a cradle of the Civil Rights Movement, home to icons like Dr. Martin Luther King Jr. and pivotal organizations such as the Southern Christian Leadership Conference.

    But beneath the well-known narratives lie lesser-explored stories of resistance, innovation, and alliance that shaped the city’s—and the nation’s—path toward equality.

    Atlanta’s Civil Rights History: What To Know

    We’ve delved into archives and accounts to uncover these hidden gems.

    Here are seven surprising facts that highlight Atlanta’s multifaceted role.

    Atlanta’s Civil Rights Roots Trace Back to the 1880s, Not Just the 1950s

    Atlanta 1880s

    While the post-World War II era often dominates discussions, Atlanta hosted an earlier civil rights surge from 1880 to 1910.

    Black Atlantans employed strategies like collective self-defense, mass rallies against lynchings, and negotiation with white elites—tactics that resurfaced in the modern movement.

    Key institutions, including churches and mutual aid societies, supported these efforts, fostering black enterprises like Alonzo Herndon’s barbershops and insurance company, which bolstered economic independence amid rising segregation.

    The 1881 Washerwomen’s Strike: A Forgotten Labor Uprising

    The 1881 Washerwomen's Strike: A Forgotten Labor Uprising

    In July 1881, black washerwomen in Atlanta formed the Washing Society and orchestrated a massive strike involving 3,000 women (including some white allies) demanding higher wages and work autonomy.

    Supported by black churches and fraternal groups, this action disrupted the city’s laundry services and highlighted early intersections of labor and racial justice.

    Though short-lived, it demonstrated organized black women’s power in challenging economic exploitation during Reconstruction’s aftermath.

    The 1906 Race Riot Sparked the NAACP and Influenced Brown v. Board

    Atlanta race riot

    The Atlanta Race Riot of September 1906, fueled by fabricated stories of assaults and white fears of black progress, resulted in over 40 African American deaths and widespread destruction.

    This violence profoundly impacted W.E.B. Du Bois, who armed himself for protection and later co-founded the NAACP in 1909. It also traumatized young Walter White, who rose to NAACP leadership and hired Thurgood Marshall, paving the way for the 1954 Brown v. Board of Education decision that ended school segregation.

    Streets Honoring Unsung Heroes of Integration

    John Wesley Dobbs Avenue in Atlanta.

    Atlanta’s map pays tribute to lesser-celebrated figures through renamed streets. John Wesley Dobbs Avenue commemorates the activist who registered over 10,000 black voters in the 1930s, co-founded the Atlanta Negro Voters League, and helped integrate the police force.

    Donald Lee Hollowell Parkway honors the lawyer who sued the University of Georgia to admit black students, while Hamilton E. Holmes Drive (and MARTA station) recognizes one of the first two black UGA enrollees, alongside Charlayne Hunter-Gault.

    The 1948 Hiring of Atlanta’s First Black Police Officers

    The 1948 Hiring of Atlanta's First Black Police Officers.

    Photo credit: Atlanta Police Department

    In a groundbreaking move for the South, Mayor William B. Hartsfield approved the hiring of eight black police officers in 1948, desegregating the force amid post-war pressures.

    These officers, restricted initially to black neighborhoods, symbolized incremental progress and set a precedent for broader integration in city services, reflecting Atlanta’s self-proclaimed image as “the city too busy to hate.”

    Lonnie King’s 1960 Sit-Ins to Sway a Presidential Election

    Lonnie King's 1960 Sit-Ins to Sway a Presidential Election

    While Dr. King is iconic, his childhood friend Lonnie C. King spearheaded Atlanta’s 1960 student movement, inspired by Greensboro sit-ins.

    Lonnie organized protests at lunch counters like Rich’s Department Store, enlisting Martin Luther King Jr. for a pivotal October 19 sit-in that led to arrests.

    Aimed at drawing national attention during the Kennedy-Nixon race, these actions influenced black voters and pressured candidates on civil rights, culminating in the desegregation of 75 Atlanta establishments by 1961.

    The 1969 Piedmont Park Riot: A Cross-Racial Stand Against Police Brutality

    The 1969 Piedmont Park Riot: A Cross-Racial Stand Against Police Brutality

    On September 21, 1969, a free concert in Piedmont Park turned chaotic when undercover police clashed with hippies and radicals over drug arrests, sparking a riot with tear gas and projectiles.

    This event, rooted in harassment of Atlanta’s counterculture “Strip” community, forged an unlikely alliance with black civil rights leaders like Hosea Williams.

    Together, they protested police tactics, filed lawsuits, and highlighted shared grievances, bridging racial divides in the movement’s later years. Read Kenny Wilson’s blog for more.

    Final Word

    These stories remind us that Atlanta’s civil rights legacy is built on layers of perseverance, from everyday workers to radical youth

    Exploring sites like the National Center for Civil and Human Rights or walking these historic streets can bring these facts to life, connecting past struggles to today’s ongoing fight for justice.

    More from AtlantaFi.com:

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  • Pizza Hut to Close 250 U.S. Locations

    2 Min Read

    Pizza Hut, the iconic pizza chain familiar to many Atlanta-area residents, is planning to shutter approximately 250 of its U.S. restaurants during the first half of 2026.

    The closures, announced by parent company Yum! Brands during its Q4 2025 earnings call, target underperforming locations as part of an ongoing effort to strengthen the brand.

    Pizza Hut to Shutter Underperforming U.S. Locations in 2026 Amid Strategic Review

    Pizza Hut operates more than 6,000 locations across the United States, meaning the planned closures represent roughly 3-4% of its domestic footprint. Specific locations set to close—including any in the greater Atlanta metro area or elsewhere in Georgia—have not yet been disclosed by the company.

    Yum! Brands, headquartered in Louisville, Kentucky, owns several major fast-food chains including KFC, Taco Bell, and Habit Burger & Grill. Executives described the moves as tied to “Hut Forward,” a strategy focused on vibrant marketing, technology modernization, updated franchise agreements, and overall revitalization.

    The chain has faced challenges in recent years, with U.S. same-store sales declining 5% in 2025.

    Competition from rivals like Domino’s—which saw positive same-store sales growth—has intensified pressure, alongside issues like outdated store formats and shifting consumer preferences.

    Globally, Pizza Hut ended 2025 with nearly 20,000 locations, down 251 from the prior year.

    While international markets showed modest growth (up 1% in same-store sales, particularly strong in Asia, the Middle East, and Latin America), the U.S. market has lagged.

    Yum! Brands is also conducting a formal strategic review of options for Pizza Hut, which could include a potential sale of the brand. The review is expected to conclude later this year.

    A Pizza Hut spokesperson emphasized that the 250 closures represent a small portion of the chain’s nearly 20,000 global units and are seen as the right step forward.

    For local customers, this news may raise questions about favorite neighborhood spots. Atlanta and surrounding areas feature numerous Pizza Hut locations offering dine-in, carryout, and delivery services.

    Residents are advised to check the official Pizza Hut website or app for updates on any specific closures.

    Final Word

    Yum! Brands has not provided a timeline for announcing individual locations or further details on impacts to employees or franchises. This story will be updated as more information becomes available.

    More From AtlantaFi.com:

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  • Bahama Breeze closing down in Atlanta

    Bahama Breeze Shutting Down Nationwide, Impacting 2 Metro Atlanta Spots

    3 Min Read

    Popular Caribbean-themed chain Bahama Breeze is closing all of its U.S. locations, joining a long list of metro Atlanta restaurants that have shut their doors.

    The stunning news was announced by Bahama Breeze’s parent company, Darden Restaurants, on February 3, 2026.

    The chain, known for its island-inspired menu of jerk chicken, fresh seafood, tropical cocktails, and vibrant atmosphere, has 28 remaining restaurants across the country.

    Bahama Breeze To Close in Metro Atlanta, Elsewhere

    Darden cited sagging sales in recent years as a factor in determining the brand is no longer a strategic priority.

    Of the 28 locations:

    • 14 will close permanently, with operations continuing through April 5, 2026.
    • The other 14 will be converted to other Darden brands (such as Olive Garden, LongHorn Steakhouse, or similar concepts) over the next 12 to 18 months. These spots will remain open as Bahama Breeze until any temporary closures needed for the rebranding.

    In the metro Atlanta area, the two Bahama Breeze restaurants are affected as follows:

    • Duluth location (3590 Breckenridge Blvd, Duluth, GA 30096) – This site is among those set for permanent closure on April 5.
    • Kennesaw location (755 Earnest W. Barrett Pkwy NW, Kennesaw, GA 30144) – This restaurant will be converted into another Darden concept in the coming months.

    Darden, which also owns popular chains like Olive Garden, LongHorn Steakhouse, Cheddar’s Scratch Kitchen, Yard House, and Ruth’s Chris Steak House, stated that the moves are not expected to materially impact its overall financial results.

    The company emphasized support for affected team members, aiming to place as many as possible in other roles within its portfolio.

    “Every Bahama Breeze location in the U.S. is closing down, but some of them will get a new life as another restaurant,” a summary of the announcement notes.

    The news follows earlier closures in 2025, when about one-third of Bahama Breeze spots shuttered. Fans of the chain’s island vibes and signature drinks like the Bahama Mama have just a couple of months left to visit the Duluth spot before it closes for good.

    Final Word

    Despite the closings happening all around, the ATL has other cool eateries as well. If you’re gluten-free, there’s plenty of options. Same goes for keto-friendly restaurants or Asian fare in Atlanta.

    Here are the best new restaurants in Atlanta

    Have you dined at one of the local Bahama Breeze locations? Share your favorite memories or menu picks in the comments below. We’ll keep you updated if more details emerge about what will replace the Kennesaw location.

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  • Salesforce To Bring Over 250 New Jobs to Fulton County

    3 Min Read

    Tech giant Salesforce is strengthening its roots in the Atlanta area with a significant investment that promises to boost the local economy and create hundreds of high-quality job opportunities.

    Salesforce, Inc., the San Francisco-based leader in customer relationship management (CRM) software and cloud-based solutions, will invest $15 million to expand its operations across Georgia.

    Salesforce To Bring Jobs, $15 Million Expansion in Atlanta

    The project is expected to create more than 250 new jobs in Fulton County by the end of 2028, according to an announcement originally made by Governor Brian P. Kemp in late 2025.

    The expansion builds on Salesforce’s already substantial footprint in the state, where the company currently supports over 2,000 jobs.

    Salesforce serves a wide range of Georgia customers across key industries, including financial services, healthcare, retail, manufacturing, logistics, and the public sector.

    Company leaders have highlighted Atlanta’s talented workforce, global connectivity, and inclusive business environment as major factors driving the decision to grow here.

    “This investment underscores Salesforce’s confidence in Metro Atlanta as a hub for innovation and talent,” said Katie Kirkpatrick, President and CEO of the Metro Atlanta Chamber. “These new positions will bring well-paying opportunities in technology and related fields, further solidifying our region’s position in the global tech economy.”

    Fulton County officials echoed the enthusiasm. “Salesforce’s expansion is a win for Fulton County,” said Chairman Robb Pitts of the Fulton County Board of Commissioners. “This major investment in jobs demonstrates the confidence that globally premier companies have in our community. We are proud to welcome this growth and look forward to the opportunities it will bring to our residents and local economy.”

    The announcement was supported by a collaborative effort involving the Georgia Department of Economic Development’s Global Commerce team, Invest Atlanta, Fulton County, the Metro Atlanta Chamber, and Georgia Power.

    While specific details about the types of roles, exact locations within Fulton County (such as potential ties to existing offices in areas like Buckhead or Midtown), and timelines for hiring have not been fully disclosed, the new positions are anticipated to include a mix of software development, sales, customer success, and support functions aligned with Salesforce’s AI-powered platforms and cloud services.

    Final Word

    As Atlanta continues to attract major corporate expansions in tech and related sectors, this move by Salesforce reinforces the city’s reputation as a growing destination for innovative companies. Residents interested in opportunities with Salesforce can monitor the company’s careers page for upcoming openings related to the Georgia expansion.

    For more information on the project, visit the Georgia Department of Economic Development or Invest Atlanta.

    Up next: These jobs are hiring right now in Atlanta

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  • Atlanta Nightspot Suite Food Lounge To Close

    3 Min Read

    A beloved fixture of downtown Atlanta’s nightlife scene for over a decade, Suite Food Lounge at 375 Luckie Street NW, has announced that it prepares to close its doors for good.

    The venue will be remembered as one of the best clubs in the city, with its eye-catching exterior bathed in vibrant purple and blue lighting, distinctive peaked roofline accented by a golden triangular element.

    Iconic Downtown Atlanta Nightspot Suite Food Lounge Announces Closure

    The modern, inviting entrance features automatic glass doors framed by textured stone pillars, outdoor seating areas, and colorful ground projections that create a dynamic, almost futuristic ambiance against the dark night sky.

    Nearby high-rise buildings loom in the background, highlighting the spot’s prime location in the bustling Luckie Street entertainment district.

    Suite Food Lounge – often simply called “Suite” by locals – has long been known as more than just a restaurant.

    It combined upscale dining with a lively nightclub atmosphere, featuring multiple bars, a dance floor, live entertainment including the popular Suite Jazz Series, and a rooftop area known as Greenhaus.

    The venue offered a fusion of classic American cuisine with Southern-inspired twists, from shrimp and grits to creative cocktails, drawing crowds for everything from dinner dates to late-night partying and special events.

    After 13 years of operation, owners announced on Feb. 3 the permanent closure with heavy hearts. In a social media post, they expressed deep gratitude to loyal patrons, noting the countless memories created within its walls.

    The news has sparked an outpouring of nostalgia online, with hundreds of commenters sharing stories of milestone celebrations, first dates, and unforgettable nights out in Atlanta’s downtown scene.

    “Atlanta’s nightlife landscape is changing, but spots like Suite have left an indelible mark on our city’s culture,” said one longtime patron in response to the announcement.

    Many are reflecting on how the venue helped define evenings in the area near Centennial Olympic Park and the Georgia Aquarium.

    While the exact reason for the closure was not detailed beyond the owners’ emotional statement, the decision comes at a time when several longstanding entertainment venues in Atlanta have faced similar challenges. Suite’s final days are expected to draw large crowds eager for one last visit.

    For those looking to reminisce or say goodbye, the venue’s website (suiteatl.com) and social media channels (@suiteloungeatl) remain active with updates.

    As one era ends, Atlanta’s vibrant dining and entertainment community continues to evolve – but the glowing purple lights of Suite will linger in many memories.

    Have your own Suite story? Share it in the comments below – we’d love to hear how this downtown gem impacted your Atlanta nights.

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  • Atlanta neighborly city

    Report: Atlanta Among the Most Neighborly Cities

    3 Min Read

    Atlanta has earned a spot among the top 10 most neighborly cities in the U.S. for 2026, coming in at No. 6 according to a new ranking from Redfin, the real estate brokerage.

    The report, released January 28, highlights cities where residents actively build community through volunteering, helping neighbors, charitable giving, civic discussions, and participation in social organizations.

    What Are the Most Neighborly Cities in America?

    Salt Lake City, UT, took the top spot, followed by Portland, OR, and Kansas City, MO.Atlanta’s strong showing reflects the city’s vibrant neighborhood spirit and high number of civic organizations.

    The metro area ranks No. 3 nationally for civic organizations per capita, underscoring how Atlantans stay engaged through local groups, events, and initiatives.

    Key Atlanta Highlights from the Report:

    • Median home-sale price: $385,000 (down 2.3% year-over-year), offering relative affordability despite expensive housing amid strong community ties.
    • Volunteerism: 29% of residents volunteered in the last year (ranking No. 11 among analyzed metros).

    Neighborhoods like Candler Park, with its local businesses, festivals, and walkable vibe, and Grant Park, home to community gatherings, an annual summer festival, and a popular farmers market, exemplify the neighborly feel that helps boost Atlanta’s ranking.Redfin analyzed major U.S. metros using metrics such as:

    • Share of residents who volunteered recently
    • Frequency of helping neighbors (e.g., at least monthly)
    • Charitable donations
    • Discussions of civic issues with neighbors
    • Social clubs and civic organizations per capita
    • Proximity to parks (share living within half a mile)

    “Atlanta’s diverse neighborhoods foster real connections—whether through block parties in Grant Park or volunteer efforts across the city,” local real estate experts note, aligning with the report’s emphasis on community as a key factor in where people choose to live and stay.

    America’s Most Neighborly Cities

    The full top 10 most neighborly cities of 2026 per Redfin:

    1. Salt Lake City, UT
    2. Portland, OR
    3. Kansas City, MO
    4. Denver, CO
    5. Nashville, TN
    6. Atlanta, GA
    7. San Diego, CA
    8. Austin, TX
    9. Raleigh, NC
    10. Tampa, FL

    For Atlantans, this ranking is a reminder of what makes our city special: tight-knit communities that look out for one another in neighborhoods from Midtown to the eastside and beyond. In a fast-growing metro, that neighborly spirit remains a big draw for newcomers and longtime residents alike.

    Final Word

    Atlanta is a top real estate city, with affordable housing in every quadrant of the city. Large backyards, manicured parcels and strong neighborhoods with ample dining amenities make it one of the top places for transplants.

    Not to mention that the city’s dining scene is the best in the Southeast. Looking for a home? Check out our Real Estate Resource Page.

    Keep up with what’s going on in Atlanta’s real estate scene here with our Apartment Guide.

    See The Latest Atlanta Real Estate News At AtlantaFi.com.

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  • Taffer's Tavern opening in Midtown Atlanta

    Taffer’s Tavern Set to Open Third Atlanta-Area Location in Midtown

    3 Min Read

    Atlanta bar and restaurant fans, get ready—hospitality guru and Bar Rescue star Jon Taffer is bringing his popular Taffer’s Tavern concept to the heart of Midtown.

    If you love to eat at Midtown restaurants, you’ll love Taffer’s Tavern.

    The new spot at 1382 Peachtree St. NE (sometimes listed as 1382 W Peachtree St NE), Atlanta, GA 30309, is scheduled to open its doors on February 10, 2026.

    Taffer’s Tavern Opening a Midtown Atlanta Location

    This marks the third location in the metro area for multi-unit franchisee Hemant Suri and his partners, following the original groundbreaking opening in Alpharetta (which celebrates its fifth anniversary on February 11) and a location inside Mercedes-Benz Stadium.

    Taffer’s Tavern, which debuted in Atlanta back in 2020, aims to deliver more than just drinks and bites—it’s designed as a welcoming neighborhood gathering place with soul. The Midtown version features an evolved menu highlighting elevated tavern classics, bold takes on favorites, and craft cocktails (including those featuring Taffer’s own Browned Butter Bourbon).

    Expect crowd-pleasers like the Bourbon Burger topped with signature bourbon sauce, glazed onions, whiskey bacon, and aged cheddar; Hangover Wings in flavors such as Michelada or Fireball Whiskey; the Whiskey Business Burger with whiskey ketchup, fried egg, and more; and indulgent desserts like the Salted Caramel Triple Chocolate Brownie with honey bourbon ice cream.

    The space promises a next-generation design that blends modern energy with warmth and consistency, perfectly suited to Midtown’s lively mix of professionals, locals, arts lovers, and nightlife seekers. It’s a walkable, hospitality-first spot accepting both walk-ins and reservations.

    Hemant Suri, who first brought the concept to Georgia, shared his excitement: “Being the first franchisee to make Jon’s idea for Taffer’s Tavern a reality has been an incredible journey. From Alpharetta to Mercedes-Benz Stadium and now Midtown Atlanta, I’ve witnessed these taverns become community centers where people come together to connect, celebrate and make memories. Each new location raises the bar, and I’m proud to continue growing alongside Jon and the team as we bring the soul of Taffer’s Tavern to the heart of the city.”

    Jon Taffer added: “With Midtown Atlanta, we’re bringing the soul of Taffer’s Tavern to reach more guests in a city that values warm hospitality. This brand was built on decades of experience in the people business, where systems support service and food and cocktails bring people together. Hemant and his team have been incredible partners from the very beginning, and this location reflects everything we believe a tavern should be.”

    The franchise, now scaling with support from Craveworthy Brands (partnered in 2025), emphasizes streamlined operations for reliable quality. For more details, menus, reservations, or franchise info, check out tafferstavern.com.

    Mark your calendars for the grand opening on February 10—Jon Taffer himself is expected to be there shaking things up starting at 11 AM. Midtown’s bar scene just got a major upgrade!

    Final Word

    Midtown is full of some of the best eats in the city. You’ll definitely need to check out where to eat on the Beltline. What separates them from many of the other spots is that they’re on the urban playground called the Beltline.

    The ATL has other cool eateries as well. If you’re gluten-free, there’s plenty of options. Same goes for keto-friendly restaurants or Asian fare in Atlanta.

    Here are the best new restaurants in Atlanta

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  • How to find virtual assistant jobs on Indeed and other websites.

    How To Find Virtual Assistant Jobs: 6 Websites That Work

    6 Min Read

    The demand for virtual assistant (VA) roles continues to surge in 2026, fueled by the enduring shift toward remote and hybrid work models, the rise of AI-augmented workflows, and businesses seeking cost-effective, scalable support.

    If you’re looking to learn more about the occupation, read our Ultimate Guide on How To Become A Virtual Assistant.

    What began as a flexible side gig has evolved into a professional career path with specialized niches, higher earning potential, and global opportunities. Whether you’re a beginner or experienced professional, finding VA jobs is easier than ever through dedicated platforms, job boards, and agencies.

    This updated guide (originally focused on earlier trends) highlights the best ways to land virtual assistant positions in 2026, including top platforms, in-demand skills, salary insights, and emerging trends.

    Why Virtual Assistant Jobs Are Booming in 2026

    The global virtual assistant market is experiencing explosive growth, projected to reach around $44 billion by 2027 with a compound annual growth rate (CAGR) exceeding 20%.

    Demand for remote talent has risen sharply—up 29% year-over-year in recent reports—driven by small and medium businesses (SMBs) that now view VAs as essential infrastructure rather than optional help.Key drivers include:

    • AI integration: Human VAs augmented by tools like ChatGPT, Zapier, and automation platforms handle higher-level strategy while AI manages repetitive tasks.
    • Specialization: Niches like e-commerce, social media, executive support, AI/automation, healthcare (HIPAA-compliant), and tech/SaaS onboarding command premium rates.
    • Flexibility and cost savings: Businesses save 60-70% on labor costs compared to in-office hires, while VAs enjoy location independence and often better work-life balance.

    Remote work remains dominant, with many roles fully remote and subscription-based models gaining traction.(Imagine a vibrant illustration here of a person working remotely on a laptop with digital tools and global connections floating around—symbolizing the modern VA workspace.)

    Essential Skills for Virtual Assistants

    Employers still prioritize core competencies, but 2026 adds a tech-forward twist:

    • Strong communication and prompt responsiveness (emails, calls, Slack/Teams)
    • High-speed internet and reliable tech setup
    • Deadline management and organizational prowess
    • Excellent writing and attention to detail
    • Proficiency with tools like Google Workspace, Microsoft 365, Asana, Trello, Notion, Canva, and AI platforms (ChatGPT, Jasper)
    • Bonus: Niche expertise (e.g., social media algorithms, e-commerce platforms like Shopify, CRM systems, or basic data analysis)

    With so many people working from home it’s easier than ever to become a virtual assistant to another person or company. The position pays well and comes with plenty of flexibility — if that’s what you want.

    Specialized VAs who integrate AI into workflows stand out and earn more.

    Top Platforms and Websites to Find Virtual Assistant Jobs

    The landscape has matured since earlier lists. While some classic sites persist, new agencies and specialized boards dominate for quality matches. Here are the most effective options today:

    1. Upwork — Ideal for freelancers and one-off projects. Post gigs or browse thousands of VA listings; great for building a portfolio. Rates often start at $15–$45/hour, with specialists earning more.
    2. Indeed.com — Features a dedicated virtual assistant category with easy filters for remote roles. High volume of postings from small businesses and startups.
    3. MyOutDesk — Ranked among the best overall VA companies; focuses on dedicated, long-term support for businesses.
    4. BELAY — Excellent for specialized, U.S.-based support; managed service with experienced VAs.
    5. Fancy Hands — Perfect for on-demand, task-based work; quick gigs for beginners.
    6. Prialto — Strong for small businesses needing consistent administrative help.
    7. Virtual Latinos or similar region-focused platforms — Great for Latin American talent connecting with U.S. companies.
    8. OnlineJobs.ph — Popular for Filipino VAs; large pool and affordable rates for employers.
    9. Remote.co, FlexJobs, and We Work Remotely — Curated remote job boards with VA-specific filters; fewer scams and vetted listings.
    10. LinkedIn — Network directly, join VA groups, and search for “virtual assistant remote” postings.

    Other rising options include agencies like Wishup, Wing Assistant, and Athena for managed, subscription-based hires

    Salary Expectations for Virtual Assistants in 2026

    Pay varies widely by experience, location, specialization, and whether freelance or agency-based:

    • Average U.S. hourly rate: $24–$26 (annual equivalent ~$50,000–$53,000 for full-time)
    • Entry-level/generalist: $15–$25/hour
    • Experienced/specialized (e.g., executive, e-commerce, AI-savvy): $30–$75+/hour
    • Top earners: $65,000–$100,000+ annually, especially in niches like healthcare admin or tech support

    Freelancers on platforms like Upwork often set their own rates, while agency VAs may have more stable monthly retainers. Global talent (e.g., from the Philippines or Latin America) can access U.S.-level pay while enjoying lower living costs.Tips to Land VA Jobs in 2026

    • Build a strong profile: Highlight tools, niches, and AI experience on platforms.
    • Specialize early: Focus on high-demand areas like social media, e-commerce, or AI automation for better pay and stability.
    • Network: Use LinkedIn and VA communities; many jobs come through referrals.
    • Start small: Take on gigs to build reviews and testimonials.
    • Stay current: Learn emerging tools—AI proficiency separates top VAs.

    Who Hires A Virtual Assistant?

    You may be wondering what type of business can benefit from a virtual assistant. Actually the question is what kind of business can’t use one?

    A client that needs clerical work done, such as bookkeeping, payroll and even HR can use a virtual assistant. Not only can the business save money by hiring a virtual assistant on a project-by-project basis, but they can also use them to perform different tasks for the business.

    Do Virtual Assistants Work From Home?

    You may be surprised to know that the term “virtual” in virtual assistant is relative. You may find a client that requires you to make occasional appearances in the office while some businesses are 100% remote.

    The truth is that virtual assistants have a flexibility that many jobs simply don’t have. Best of all, you typically are able to work from home and pick a schedule that works for you.

    There’s so much more to know about the role of virtual assistants and how to hire one.

    Hire a virtual assistant in Atlanta, Georgia.

    Ultimate Guide on How To Become A Virtual Assistant.

    Final Word

    In 2026, virtual assistant roles offer unprecedented opportunity: flexibility, solid income, and growth potential in a remote-first world.

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  • Family eating at Roswell restaurant

    Family-Friendly Restaurants in Roswell, Atlanta

    4 Min Read

    Roswell, Georgia, blends historic charm with a vibrant dining scene that’s perfect for families.

    Whether you’re strolling downtown Canton Street with kids in tow or looking for a spot with outdoor space where little ones can play, Roswell offers plenty of welcoming restaurants.

    These places feature kids’ menus, casual vibes, spacious patios, and accommodating service that make dining out with children enjoyable rather than stressful.

    Here are some of the top family-friendly restaurants in Roswell that locals and visitors love in 2026.

    1. Lucky’s Burgers & Brew

    Located in the heart of downtown Roswell, Lucky’s is a go-to for families seeking classic American fare. This burger joint stands out with its outdoor area where kids can run around safely while parents relax with a meal or craft beer.

    The menu includes juicy burgers, fries, shakes, and a dedicated kids’ selection. It’s casual, fun, and consistently praised for being kid-tolerant—even on busy evenings.

    Why it’s great for families: Outdoor play space, hearty portions, and a laid-back atmosphere.

    Location: 1144 Alpharetta St, Roswell, GA 30075 (near Canton Street area)

    2. The Mill Kitchen and Bar

    A downtown favorite, The Mill offers modern Southern cuisine with a dedicated kids’ menu for diners 12 and under.

    Think creamy mac & cheese, chicken tenders, and other crowd-pleasers alongside adult options like farm-to-table dishes. The big terrace provides extra room for families, and the service is known for being warm and efficient.

    Why it’s great for families: Kid-specific menu, spacious outdoor seating, and Southern comfort food everyone enjoys.

    Location: Downtown Roswell (check their site for exact address)

    3. Brookwood Grill

    For over three decades, Brookwood Grill has been a reliable spot for American classics in Roswell. It handles large groups well—including family gatherings—and offers banquet options if you’re planning something bigger.

    The menu features grilled favorites, salads, and kid-approved items in a comfortable setting.

    Why it’s great for families: Long-standing reputation, group-friendly setup, and consistent quality.

    Location: 880 Holcomb Bridge Road, Roswell, GA 30076

    4. Table & Main

    Table and Main: Get your Thanksgiving meal catered

    This Michelin-recognized Southern restaurant in a restored historic homestead brings elevated yet approachable dining to Roswell.

    Famous for its fried chicken and seasonal dishes, it welcomes families with a garden patio and a welcoming vibe. While more upscale, it’s family-friendly with options that appeal to all ages.

    Why it’s great for families: Beautiful outdoor patio, high-quality Southern food, and a special prix fixe on Mondays.

    Location: Downtown Roswell

    5. Roswell Junction

    A newer standout, this massive 12,000 sq. ft. venue south of historic Roswell Square combines seven unique food concepts, multiple bars, outdoor patios, live entertainment, an arcade, and family-centric games.

    It’s designed as a one-stop spot where kids can play while adults eat and relax—perfect for varying tastes and energy levels.

    Why it’s great for families: Arcade and games, multiple dining options under one roof, and plenty of space.

    Location: 340 S. Atlanta St, Roswell, GA 30075

    6. The Fickle Pickle

    A casual eatery often topping “kid-friendly” lists on Yelp, The Fickle Pickle serves up comfort food in a relaxed environment. It’s popular for lunch or dinner with families, offering straightforward dishes that picky eaters love.

    Why it’s great for families: Easygoing atmosphere and menu variety.

    Location: Downtown Roswell area

    Bonus Mentions

    • Lola’s Burger & Tequila Bar — Fun burgers and a lively yet family-accommodating vibe on Canton Street.
    • Pizzeria Lucca — Relaxed pizza spot that’s great for casual family meals.
    • Benihana (nearby) — Entertaining teppanyaki shows that kids adore.

    Roswell’s dining scene shines when it comes to family outings, especially along Canton Street and in historic downtown.

    Many spots feature patios for nice weather, and the area’s walkability makes it easy to combine dinner with a stroll or park visit.

    Final Word

    Whether you’re craving burgers, Southern classics, or something adventurous, these restaurants ensure everyone leaves happy.

    Next time you’re in Roswell with the family, give one (or a few) a try—your kids might just find their new favorite spot! For the latest hours, menus, or reservations, check each restaurant’s website or call ahead. Happy dining!

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