Southwest Airlines will begin charging most passengers for checked bags starting May 28, 2025, marking the end of its long-standing “Bags Fly Free” policy. However, frequent flyers, Southwest credit card holders, and Business Select fare purchasers will still receive free checked baggage.
Why is Southwest Charging For Bags Now?
The decision has sparked widespread debate, with some mourning the loss of a key competitive advantage, while others point to financial pressures from activist investors like Elliott Management as a possible factor.
This shift represents a major departure from Southwest’s traditionally customer-friendly approach, raising questions about its impact on customer loyalty and market position.
The changes come about a month after Southwest announced mass layoffs across its operations.
Southwest Airlines has long been known for its “Bags Fly Free” policy, which allowed passengers to check two bags for free—a rare perk in the airline industry. This two-bag policy applied to all passengers, regardless of ticket type, and covered standard-sized checked luggage (each bag up to 50 lbs and 62 inches in total dimensions).
Key Features of the 2-Bag Policy (Before the Change)
- Free for all passengers (no need for elite status or special credit cards).
- Applies to domestic and international flights.
- Overweight/oversized fees applied if bags exceeded the 50-lb or 62-inch limit.
This policy was a major differentiator for Southwest, setting it apart from competitors that charge for even the first checked bag. However, with Southwest announcing that it will begin charging most passengers for checked bags starting May 28, 2025, this signature benefit is coming to an end, except for frequent flyers, Southwest credit card holders, and Business Select fare purchasers who will still receive free checked bags.