In 1959, Paschal’s Restaurant & Coffee Shop opened at 830 Hunter Street. The new facilities were financed with a $75,000 loan from Citizens Trust Bank in conjunction with Atlanta Life Insurance Company. This was one of the largest loans made by the bank at that time, according to the restaurant’s website.
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In a significant blow to local bargain hunters and luxury discount shoppers, Saks Global has announced the closure of most of its Saks OFF 5TH stores nationwide, including two popular locations in metro Atlanta.
The move comes amid the company’s ongoing bankruptcy restructuring, shifting focus toward high-end retail experiences at Saks Fifth Avenue, Neiman Marcus, and Bergdorf Goodman.
What Saks OFF 5TH Stores Are Now Closed?
The affected stores in the Atlanta area are the Saks OFF 5TH at Sugarloaf Mills in Lawrenceville and the one at The Outlet Shoppes at Atlanta in Woodstock.
Closing sales began at the Lawrenceville location on January 31, 2026, with the Woodstock store following suit shortly after, leading to a final closure on February 2, 2026.
Shoppers have been flocking to these outlets for deep discounts on designer brands, and the closures mark the end of an era for affordable luxury access in these suburban shopping hubs.
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However, not all is lost for Atlanta fashion enthusiasts. The Saks OFF 5TH store at Buckhead Station will remain open, one of just 12 locations surviving the nationwide cull out of 69 total stores.
This Buckhead outpost, known for its prime location and loyal customer base, will continue to offer discounted designer goods, providing a lifeline for local shoppers seeking high-fashion deals without traveling far.The decision to close 57 Saks OFF 5TH stores, along with all remaining Last Call outlets and the Saksoff5th.com website, reflects Saks Global’s strategy to streamline operations and emphasize full-price luxury retail.
Company officials stated that this restructuring is essential for emerging from bankruptcy as a more profitable entity, prioritizing premium brands over off-price models.
For metro Atlanta, the closures could impact local economies, particularly at Sugarloaf Mills and The Outlet Shoppes at Atlanta, where Saks OFF 5TH served as anchor tenants drawing foot traffic to surrounding businesses.
Employees at the closing stores face uncertainty, though Saks Global has not released specific details on job losses in the region. Local shoppers expressed disappointment on social media, with many lamenting the loss of convenient access to affordable designer apparel and accessories.
As clearance sales wind down, Atlanta residents are encouraged to visit the remaining Buckhead location or explore alternative discount retailers like Nordstrom Rack or T.J. Maxx. This shift underscores broader trends in retail, where economic pressures and changing consumer habits are reshaping the landscape of luxury shopping in the Peach State.
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Atlanta’s history is a microcosm of America’s past, for better or worse. One of the more astonishing relics from the Jim Crow era is The Negro Travelers’ Green Book: The Guide to Travel and Vacations.
The Green Book was an important part of American-American safety during a period of oppression, racism and discrimination.
The book was first published in 1954 by New York City’s Victor Hugo Green, an African-American who was a mailman and travel writer based in Harlem.
In this article we’re going to look at the most famous Atlanta locations mentioned in The Green Book.
Here Are All The Green Book Locations In Atlanta
Atlanta played a pivotal role in Green Book locations for hotels, restaurants, beauty salons and barber shops.
This list is not an exhaustive one showing all of the Atlanta locations. For that, we recommend you buy the literal Green Book to benefit its publisher. Here it is below:
Not unsurprisingly, many of these sites were located in the Sweet Auburn district. This area was a black section of the city just east of downtown that thrived amid Jim Crow.
Hotel Royal
214 Auburn Ave NE Atlanta, Ga
This hotel located in the Citizens Trust Bank building was originally called the McKay Hotel, but was changed in 1949 to Hotel Royal.One year later, Carrie Cunningham, a former circus performer, bought the Top Hat Club and renamed it Royal Peacock. Under the control of “Mama” Cunningham, it became a top-tier music venue on the “Chitlin Circuit.”Cunningham’s daughter Delois Scott said this about the famed Auburn Avenue institution: ““In some of the articles that have been written about the Royal Peacock, it has been likened to the Apollo, but the Peacock was the Peacock, and the Apollo was the Apollo, in my estimation. Everybody calls the Royal Peacock the ‘incubator’ for artists. When Little Richard first started playing here, he was an unknown. When Ray Charles was first starting out and unknown, he played here. James Brown, unknown. Gladys Knight and Pips, unknown. Nat King Cole played here before he even started singing. He was just playing piano in the Nat King Cole Trio — I have the picture, from those days before he sang.”The Royal Peacock would become a top venue for live performances in the South. The likes of Etta James and more would stop by to hone their skills on their rise to stardom.‘Mack Hotel’
548 Bedford Place, Atlanta, Ga. 30312
Bedford Place no longer exists. It is now Central Park Place and lofts and apartment complexes dot the landscape. This street is in the heart of Midtown Atlanta’s Old Fourth Ward.Bedford Place used to be a longtime residential area for blacks under the poverty line. Nearby, there are still some pockets of disenfranchisement that exist.‘Shaw Hotel’
245 Auburn Avenue, Atlanta, Ga.
Photo credit: Google Maps From its address, this building appears to be part of a block of buildings constructed by black millionaire entrepreneur and former slave Alonzo Herndon, the founder of the Atlanta Life Insurance Company.In the Green Book, the listing says “Shaw” for reasons not apparent. I have not been able to find a “Shaw Hotel” in any historical information.Butler Street YMCA
22 Jesse Hill Jr Dr NE, Atlanta, GA 30303
Photo credit: aaregistry.com The Butler Street YMCA was known as the “Black City Hall” for much of its existence. In addition to being a meeting place for the city’s black leaders, The Y had some mean basketball going on inside.So much so that a Butler Street YMCA team often scheduled against collegians, according to the Black Fives Foundation, a historical group.Butler Street was later renamed in honor of civil rights activist and businessman Jesse Hill, who actually lived at the YMCA for a time.Waluhaje Hotel Apartments
Photo credit: Google Maps The Waluhaje Hotel Apartments were constructed by Atlanta developer Walter H. “Chief” Aiken in the early 1950s.
The name Waluhaje originated came from combining the first two letters of the names of Aikens (Walter), his wife (Lucy), and two of her siblings (Hazel and Jefferson), according to AtlantaTimeMachine.com.This building now serves as home offices for the Atlanta Job Corps.Suttons restaurant
Photo credit: Google Maps Suttons was a restaurant known across the country as a place African-Americans could get a good home-cooked meal.It was owned by one Scottie Sutton, who was affectionately called “Ma” Sutton.Here’s an account from the book, “Living Atlanta: An Oral History of the City, 1914-1948” by Clifford M. Kuhn on Ma Sutton told by one Horace Sinclair:“They called her Ma Sutton,” recalls Sinclair. “Everybody all over the country would come to Atlanta and go get a decent meal at Ma Sutton’s. She would really set the table. You’d get everything on the table just like you would be at home, serve yourself. You’d have meats and vegetables of all kinds, light rolls, cornbread, coffee, milk or tea. She’d even put preserves on the table, all that stuff.”Paschals Bros restaurant
180 Northside Dr SW #B, Atlanta, GA 3031
837 Hunter St. Atlanta, Ga.
Photo credit: Google Maps The most famous black restaurant in Atlanta, Paschals traces its roots back to 1947. That’s when brothers James and Robert Paschal opened their first location at 831 West Hunter Street.Paschals became an unofficial meeting place for the civil rights movement.Today Paschals is located on Northside Drive in Castleberry Hill section of downtown Atlanta. The famed eatery is one of the best black-owned restaurants in Atlanta.‘The Blackeret’
848 Mayson Turner Rd, Atlanta Ga. 30314
The Blackeret was a tavern located on Mayson Turner Road not far from black Atlanta’s educational center of colleges and universities.
Poro Beauty Parlor
250 Auburn Avenue, Atlanta, Ga. 30303
Photo credit: Google Maps The Poro Beauty Parlor sprang up at 250 Auburn Avenue when Ella Martin moved o Atlanta in 1930.
Martin was a representative of the Poro Beauty College founded by black cosmetics pioneer Annie Malone out of St. Louis, according to the book “Historical Roots of the Urban Crisis: Blacks in the Industrial City 1900-1950.”
None other than Madame C.J. Walker began her career in beauty products as a selling agent for Malone’s Poro business. Walker would go on to build her own hair care empire within the African-American community and the world.
Walker’s impact on the U.S. hair care industry is undebatable. Right off Auburn Avenue, the Madam CJ Walker Museum sits at 54 Hilliard St NE, Atlanta, GA 30312.
Atlanta Daily World
145 Auburn Ave NE, Atlanta, GA 30303
Photo credit: Google Maps The Atlanta Daily World, the city’s oldest black newspaper, has a long and rich history of documenting the plight of African-Americans and the world around them. This was also a place of unrequited truth for blacks traveling through town looking for some news.
The newspaper was founded August 5, 1928 by William Alexander Scott II, a 26-year-old wonderkid with keen business sense.
Headquartered on Auburn Avenue, Scott would go on to circulate The Chattanooga Tribune, The Memphis World, and The Chattanooga Tribune, establishing the first chain of African American newspapers.
Final Thought
Auburn Avenue has been overshadowed lately by other streets with headline-grabbing development, but it holds a special place in the hearts of native Atlantans.
If you have a chance to visit, patronize one of the businesses on Auburn Avenue. Stop in and take a look at The Apex Museum or other historical places there.
And don’t forget to read the book below.
In the 1950s, Auburn Avenue was once known as “the richest Negro street in the world.” The moniker “Sweet Auburn” was purportedly coined by John Wesley Dobbs, the grandfather of the city’s first black mayor Maynard Jackson.
The rest, as they say, is history.
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Luxury watch enthusiasts in the city have a new premier destination to explore. Vacheron Constantin, recognized as the world’s oldest watch manufacturer in continuous production since 1755, has officially opened its first boutique in Atlanta at the upscale Phipps Plaza shopping center in Buckhead.
The boutique marks a significant milestone in the Swiss Maison’s enduring ties to the United States, which date back to 1832.
Located at 3500 Peachtree Road Northeast (Suite 1013), the new space blends Vacheron Constantin’s signature refined aesthetic with design elements inspired by Atlanta’s vibrant musical heritage.
“We’re pleased to announce the opening of our new Atlanta boutique in Phipps Plaza, a premier luxury shopping destination,” said Alexander Schmiedt, Brand President of Vacheron Constantin Americas. “Atlanta has long had a discerning pool of watch connoisseurs and, with this opening, we are thrilled to be able to fully share the heritage, craftsmanship and dedication to technical excellence that Vacheron Constantin is known for. We invite all enthusiasts to discover the world of Vacheron Constantin.”
The boutique’s interior has been thoughtfully crafted to embody the Maison’s pursuit of excellence while paying homage to local culture.
Visitors step into an intimate, sophisticated environment with a pared-back yet cozy design that subtly nods to Atlanta’s deep roots in music.
A standout feature is the VIP lounge, inspired by iconic recording studios. It incorporates acoustic wall coverings and raw, inviting materials for a welcoming feel.
Decorative accents draw from Abbey Road Studios—reflecting the Maison’s longstanding artistic partnership with the legendary London studio—while a custom-designed carpet playfully deconstructs sound waves, weaving in the city’s rhythmic soul.
Positioned on the mall’s first level across from Tiffany & Co., the boutique joins Phipps Plaza’s collection of high-end retailers and strengthens the center’s appeal as a go-to spot for luxury goods in Buckhead.
The store is now open with the following hours (subject to mall updates):
- Monday–Tuesday: 11:00 AM – 7:00 PM
- Wednesday: 11:00 AM – 4:00 PM
- Thursday–Saturday: 11:00 AM – 7:00 PM
- Sunday: 12:00 PM – 6:00 PM
Final Word
Watch aficionados and collectors are encouraged to visit and experience Vacheron Constantin’s storied legacy firsthand in a setting that uniquely celebrates both Swiss precision and Atlanta’s creative spirit.
For more details, check the official Vacheron Constantin boutique locator or Phipps Plaza.
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It’s a fact that big winter storms often cause power outages and other headaches. When that happens, having a portable generator can keep essential appliances running, such as refrigerators, medical equipment, and heating or cooling systems.
When preparing for a storm, having a reliable generator can be crucial.
In this article, we’ll show you some of the best portable generators on the market. Here are some of the best types of generators to consider:
Portable Generators
- Honda EU2200i: Known for its reliability and quiet operation, it’s great for powering essential appliances.
- Yamaha EF2000iSv2: Lightweight and fuel-efficient, this model is ideal for small power needs.
Inverter Generators
- Champion 4000-Watt Ultralight: Offers quiet operation and is easy to transport, suitable for camping and emergency use.
- Westinghouse iGen4500: Provides a higher wattage output and features a remote start, making it user-friendly.
Standby Generators
- Generac Guardian Series: These are permanently installed and automatically turn on during power outages, providing peace of mind.
- Briggs & Stratton 40445: Another reliable standby option with a good reputation for performance.
Dual Fuel Generators
- DuroMax XP12000EH: Runs on both gasoline and propane, offering flexibility and extended run time.
- Champion 100263: Features a powerful output and can also use both fuel types, making it versatile for emergencies.
Solar Generators
- Jackery Explorer 1000: A portable solar generator that’s eco-friendly and perfect for small electronics and appliances.
- Goal Zero Yeti 500X: A robust solar generator that provides reliable power and can be charged with solar panels.
Where to Buy:
- Home Improvement Stores: Home Depot and Lowe’s often have a variety of generators in stock.
- Outdoor and Sporting Goods Stores: Retailers like Cabela’s and REI may carry portable and inverter generators.
- Online Retailers: Amazon, Walmart, and specialty websites often have a wide selection, sometimes with competitive prices.
Tips for Buying:
- Check Wattage Needs: Determine how much power you’ll need for essential appliances.
- Read Reviews: Look for customer feedback on reliability and ease of use.
- Consider Fuel Type: Think about what’s most accessible for you (gasoline, propane, solar).
- Look for Warranty and Support: A good warranty can offer additional peace of mind.
Buying a generator before a storm can help ensure you have the power you need when you need it most.
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Dropped your phone and now staring at a spiderweb of cracks? A cracked phone screen in Atlanta is one of the most common repairs we see every day. The good news? Atlanta has tons of reliable options for iPhone screen repair, Samsung screen repair, Android fixes, and more—often same-day service at competitive prices.
Whether you’re searching for “phone screen repair near me in Atlanta” or want to know average costs to fix a cracked phone screen, this guide covers everything: top-rated shops, what to expect on pricing, when it’s worth repairing vs. upgrading, and tips to get your device back fast.
How Much Does It Cost To Repair A Phone Crack?
Screen replacement costs vary by phone model, brand, and shop, but here’s a realistic 2026 breakdown for popular devices:
- iPhone models — Entry-level (like iPhone SE or older) often $100–$200; flagship iPhone 14/15/16 series typically $250–$350 (authorized repairs using genuine parts can be higher).
- Samsung Galaxy — Mid-range models around $150–$250; premium like S23/S24 Ultra closer to $300+.
- Other Android/Google Pixel — Usually $100–$250 depending on parts availability.
Many independent shops offer lower prices than official Apple/Samsung stores, with quality aftermarket or OEM-equivalent parts. Same-day repairs are common if parts are in stock. Always ask for a free quote—most places diagnose for free.
Pro tip: If your phone is older or under $300 value, compare repair cost vs. buying refurbished. But for newer flagships, fixing the screen almost always saves money.
Is It Worth Fixing A Phone Screen?
Absolutely, it is worth it to fix your cell phone, in most cases—especially if:
- You plan to keep the phone 1+ years.
- The damage is just the screen (no major internal issues).
- You have no AppleCare+ or insurance coverage.
Skip the repair if you’re upgrading soon or the phone has other damage (water, battery swelling). A quick diagnostic at a local shop can help decide.
Where To Fix A Phone In Atlanta
Here is where to take your device in Atlanta after you’ve cracked the screen.
uBreakiFix by Asurion
(Multiple locations across Atlanta)
Samsung Authorized Service Provider and Apple Independent Repair Provider. They specialize in cracked screen replacements for iPhone, Samsung Galaxy, Google, and more. Same-day service often available, lifetime warranty on many repairs. Great for genuine parts options. Call or check UBreakiFix for the nearest spot.Batteries Plus
4418 Roswell Road NE, Atlanta
Handles iPhone and Samsung repairs with genuine parts via official programs. Strong on screen fixes, batteries, ports. 6-month warranty. Convenient for north Atlanta folks.CPR Cell Phone Repair
Druid Hills: 2566 Briarcliff Rd NE, Suite 108, Atlanta, GA 30329
Affordable, fast fixes for phones, tablets, laptops. Highly rated for quick turnarounds on cracked screens.Best Buy Geek Squad
(Various Atlanta-area stores)
Apple Authorized Service Provider for iPhone screen repair. Same-day possible if parts in stock. Price match guarantee—good for official Apple parts.TechMates / Phone Tech
Multiple mentions in reviews, including Toco Hills area)
Praised for quick, on-site or shop repairs. Mobile service options available—great if you can’t drive with a shattered screen.Other solid mentions from locals:
- Cellairis (mall locations, affordable screen replacements).
- ScreenFixing (East Atlanta area, strong customer service for various brands).
- Cellaxs (Lenox Square Mall—convenient for iPhone/Samsung).
Search “phone screen repair Atlanta” on Google Maps for real-time hours, directions, and updated reviews. Many offer free diagnostics—walk in or schedule online.
Final Word
Once you crack the screen on your phone, it’s very hard to focus, but that’s exactly what you need to do. Thankfully, there are several places in Atlanta where you can fix your phone.
Obviously, you don’t want to go a long time with a cracked screen, so you’ll want to know where to take your device for cell phone repair. Speaking of electronics, if you want to know where to take your cracked phone, here are some handy resources.
Shopping for Gadgets? Scan Our Electronics Page
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Metro Atlanta shoppers are choosing to skip the holiday traffic and have select Walmart items delivered right to their yards.
The deliveries, which can take only minutes, is due to a new drone delivery service that quietly launched a few months ago.
Walmart Shoppers Can Use Drones for Deliveries
In partnership with Wing (an Alphabet company), Walmart began offering ultra-fast drone delivery on December 3, 2025, making Atlanta the first city in a major five-city expansion that will also include Charlotte, Houston, Orlando, and Tampa.
The rollout is part of an ambitious plan to bring drone delivery to 100 additional Walmart stores nationwide by 2026.
The service is currently available from six participating Walmart Supercenters across the metro area:
- Woodstock (12182 GA-92, Woodstock, GA 30188)
- Conyers
- Hiram
- Dallas
- McDonough
- Loganville (4221 Atlanta Hwy, Loganville, GA 30052)
Customers within a 6- to 8-mile radius of these stores can order eligible items through the Walmart website/app or the dedicated Wing Drone Delivery app.
Orders are prepared at the store, loaded onto Wing’s automated drones, and flown at approximately 60 mph while cruising about 150 feet above the ground. The average flight time is five minutes or less, with the drone gently lowering the package to a designated spot in your front yard, backyard, or driveway—no handoff required.
Eligible items are limited to those under 2 pounds (some sources note up to 2.5 pounds), including:
- Groceries such as ice cream, fruit, eggs, and frozen treats
- Pet treats and household essentials
- Over-the-counter medicine
- Last-minute gifts and small household goods
Heavier items like paint or large bags of dog food aren’t suitable for drone delivery yet. Walmart+ members enjoy the service with no added delivery fees, and real-time tracking is available through the app.
“Atlanta is a powerhouse in aviation, and we’re bringing the same spirit of speed and efficiency to thousands of Walmart customers across the Metro just in time for the busiest season of the year,” said Heather Rivera, Chief Business Officer at Wing. “This launch is a critical next step in our significant expansion, turning drone delivery from novelty to norm as residents make drone delivery part of their everyday shopping.”
Local leaders welcomed the innovation. In Woodstock, where the launch event took place, Mayor Michael Caldwell remarked: “Innovation has always been at home in Woodstock, and today’s inaugural flight of Walmart and Wing’s drone delivery service puts our city at the center of what’s next.”
The service builds on Wing and Walmart’s success in the Dallas-Fort Worth area, where thousands of orders are delivered weekly.
With Metro Atlanta’s dense population and notorious traffic, officials say drone delivery offers a practical solution for forgotten ingredients, urgent essentials, or last-minute holiday needs.
Residents interested in checking eligibility or joining the waitlist for future expansion areas can visit wing.com/atlanta.
As the holiday season continues and the new year approaches, this high-tech option is giving Atlanta shoppers one more way to make errands quicker—and a little more futuristic. Stay tuned for further expansion as more stores join the network in the coming months.
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The House of Creed, the iconic French perfume house renowned for its handcrafted fragrances favored by royalty and celebrities for over 260 years, has officially opened its newest boutique in Atlanta.
Located in the upscale luxury wing of Phipps Plaza, this marks the brand’s 15th location in North America and its first dedicated boutique in the Southeast.
The elegant new space invites Atlanta’s fragrance enthusiasts to immerse themselves in Creed’s legendary collection of scents.
With an open-concept design, visitors can explore the full range of best-selling and exclusive offerings while experiencing the brand’s rich heritage.
The boutique’s sophisticated interior features signature green Luana Verde marble, warm walnut wood, and polished brass accents, blending modern luxury with timeless craftsmanship.
Highlights of the Atlanta boutique include a private VIP room and a dedicated fragrance & gifting bar, where guests can schedule personalized consultations.
These one-on-one appointments allow clients to discover their perfect signature scent while learning about Creed’s storied legacy of artisanal perfumery.
Exclusive in-store offerings include premium leather goods, oversized 1000ml flacons of select fragrances, and the complete Creed lineup—from the latest release, Oud Zarian, to enduring favorites like Aventus, Absolu Aventus, Carmina, Green Irish Tweed, Millésime Impérial, and Silver Mountain Water.
Creed now operates 15 boutiques across North America, with other locations in cities including New York City, Las Vegas, Miami, Beverly Hills, Dallas, Houston, Mexico City, and Toronto.
The new Creed Boutique is located at 3500 Peachtree Road NE, Atlanta, GA 30326, inside Phipps Plaza in Buckhead. Fragrance lovers are encouraged to visit and experience the world of Creed firsthand.
No matter if you want to catch a comedy club, go out for a night of cocktails and hookah, or go to the club, Atlanta has it all. And if you want to eat in a special place, Atlanta new restaurants continue to pop up every week!
Atlanta has so much to do that you need a curated guide to help you sort through it all. Make sure you subscribe to our #ATLHaps newsletter that gives you a weekly tab of Atlanta events you don’t want to miss.
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With the Turkey Day here, shoppers in the vicinity are making last-minute runs to Atlanta grocery stores for the Thanksgiving holiday. But before you go there, you should ask this question: Are they open?
This article will tell you everything you need to know about the Thanksgiving Day store hours for the major supermarket chains around Atlanta.
Is Walmart, Publix, Kroger, Whole Foods And More Open For Thanksgiving?
On holidays we know that grocery store hours tend to change. Some stores are closed, while some adjust their hours to remain open just a while.
For the latest information, you should call your local grocery store to see if they have changed their hours on any particular day.
Quick Links: Grocery Store Holiday Hours
What Are Costco’s Holiday Hours?
Costco usually stays open from 10 a.m. to 8:30 p.m. daily. For Thanksgiving, the store will be closed.
What Are Publix’s Holiday Hours?
Publix locations around metro Atlanta are closed for the Thanksgiving holiday. The Florida-based store typically closes for Christmas as well.
Sam’s Club Holiday Hours
Sam’s Club has altered its operating hours during the holidays, including on Thanksgiving, The store will be closed so that store associates and other workers can enjoy the day with their families.
Here are Sam’s Club’s holiday hours in Atlanta:
- Nov. 27: Closed – (Thanksgiving Day)
Is Walmart Open On Thanksgiving?
Walmart will be closed on Thanksgiving Day. Aside from Christmas, it’s the only day of the year when Walmarts all over are shut down.
Walmart Holiday Hours:
- Nov. 27: Closed (Thanksgiving Day)
Whole Foods Holiday Hours
Whole Foods is operating on modified hours during the holidays, including on Thanksgiving,
Here are Whole Foods holiday hours in Atlanta:
- Nov 27: 7 a.m. – 3 p.m. (Thanksgiving Day)
What’s Open On Thanksgiving In Atlanta?
In addition to major groceries stores, the following stores are also open for Thanksgiving:
- Big Lots
- CVS
- Dollar General
- Dollar Tree
- Family Dollar
- Rite Aid
- Starbucks
- Stop & Shop
- Walgreens
- Wegmans
Final Word
Stores are becoming packed with people shopping for what’s on sale. If you need to make your way to the grocery store, you might be wondering when the particular location near you opens and closes.
If you need any last-minute items, you can rest assured that gas stations will be open. But many drug stores, including CVS, Rite-Aid and Walgreens will all be open on Thanksgiving Day.
Again, for specific stores near you, it is best to give them a call before you get in your car and drive there.
If you’re serious about finding some deals, Atlanta has a bunch of malls as well as antique shops and consignment stores to find some great sales. Always see if you can comparison shop to find the deals.
Looking to Shop Electronics? Check Out These Deals
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Target Corporation has launched a new employee engagement initiative called the “10-4” program, requiring store workers to smile, make eye contact, and greet customers within 10 feet, followed by offering assistance once within four feet.
The policy, which rolled out nationwide this week, is part of a broader effort to improve the in-store shopping experience and drive sales.
Target Launches 10-4 Customer Service Policy
The move comes after Target reported a modest 0.3% increase in third-quarter comparable sales—a figure that fell short of internal expectations.
With e-commerce continuing to siphon traffic from brick-and-mortar locations, the retailer is doubling down on personalized, human interactions to differentiate itself from online competitors.
“Customer connection is at the heart of what makes Target special,” a company spokesperson said in a statement. “The ’10-4′ program empowers team members to create welcoming, helpful moments that encourage guests to shop longer and return more often.”
The initiative echoes similar greeting protocols already in place at rival retailers like Walmart, which has long trained employees to acknowledge shoppers promptly upon entry.
Industry analysts say such strategies can meaningfully influence consumer behavior.
“Even small positive interactions—like a smile or a greeting—can increase dwell time and impulse purchases,” said retail consultant Sarah Klein of Beacon Insights. “In a category where online giants dominate convenience, in-store warmth becomes a competitive advantage.”
While some employees have welcomed the structured approach as a clear way to engage customers, others have expressed concerns about the mandate’s rigidity. “It feels a little forced when you’re told exactly when and how to smile,” one anonymous Target worker told a local news outlet. “But if it helps sales and keeps our store open, I get it.”
Target says the program includes training modules focused on authentic engagement, not just compliance.
Store leaders will monitor adherence through observation and customer feedback, though no formal penalties for non-compliance have been announced.
As the crucial holiday shopping season approaches, Target is banking on the “10-4” program to help close the gap between online and in-store performance—and deliver a friendlier face to shoppers in the process.
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Looking to shop? Check out the best malls in Atlanta
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Along with the wonderful things to eat and do in Atlanta, there are also so awesome places to shop.
In addition to malls, many Atlanta boutiques and consignment shops have daily deals so that you can save money.
Atlanta’s retail scene continues to be a bright spot for the local economy — and that means more sales for everyone!
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In a move that sends ripples through the nation’s quick-service dining landscape, Wendy’s has revealed plans to shutter hundreds of underperforming restaurants across the United States, with closures slated to begin later this year and extend into 2026.
The announcement, made during the company’s third-quarter earnings call on Friday, Nov. 7, underscores broader challenges facing fast-food chains as consumer spending tightens and competition intensifies.
Wendy’s Closing Hundreds of Restaurants
Interim CEO Ken Cook described the initiative as a “mid single-digit percentage” of Wendy’s approximately 6,000 U.S. locations, translating to roughly 200 to 350 closures.
This strategic pruning is part of the company’s “Project Fresh” turnaround plan, launched in October, aimed at revitalizing the brand by focusing resources on high-performing sites and modernizing operations.
“Wendy’s is committed to strengthening our system and enabling franchisees to invest more in their restaurants,” Cook stated in the call, emphasizing that the closures target locations that no longer meet performance benchmarks.
The decision comes amid a reported dip in third-quarter revenue, as inflation-weary diners opt for fewer restaurant visits.
For Atlanta’s vibrant fast-food ecosystem, the news hits close to home. Georgia is home to 291 Wendy’s outlets, including 18 within the city limits, making it one of the chain’s strongest regional footprints.
While specific Atlanta-area closures haven’t been detailed in the latest announcement, recent months have seen the quiet shuttering of beloved spots, signaling potential vulnerability.
In January, the Wendy’s at 5621 Peachtree Boulevard in Chamblee—a metro Atlanta staple for nearly 40 years—closed its doors abruptly, leaving locals mourning the loss of a go-to for late-night Frostys and square burgers.
More recently, the downtown location inside CNN Center has been marked as permanently closed, further thinning the herd in high-traffic urban zones.
Industry watchers say these moves reflect a post-pandemic recalibration. “Fast-casual chains like Wendy’s are under pressure to adapt to value-driven menus and delivery dominance,” said Dr. Marcus Hale, a retail analyst at Georgia State University’s Robinson College of Business. “In Atlanta, where traffic and real estate costs are sky-high, underperformers in strip malls or older plazas are prime targets. But it could open doors for innovative concepts to fill the voids.”
The closures aren’t all doom and gloom for Wendy’s faithful. The company plans to offset some losses by opening new locations in promising markets, with a focus on drive-thru enhancements and digital ordering upgrades.
Still, the human toll is real: Each shuttered site could displace dozens of employees, from grill cooks to cashiers, in a city already grappling with service-sector job flux.
Final Word
Atlanta diners, ever resilient, are already buzzing on social media about alternatives.
Threads of recommendations for Zaxby’s spicy tenders or local gems like Slutty Vegan are gaining traction, highlighting the city’s diverse burger scene. As Wendy’s refines its playbook, one thing’s clear: The Peach State’s fast-food faithful won’t go hungry.For updates on local impacts, including any confirmed Atlanta closures, stay tuned to Atlanta Retail & Food Insider. Have a Wendy’s story? Email us at cjohnson@atlantafi.com.
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