As Labor Day weekend approaches, Atlanta’s vibrant culinary scene is gearing up for one of its most beloved annual events: the 10th Annual Taste of Soul Atlanta.
The Taste of Soul Atlanta event takes place this weekend in the heart of the city. It is one of the best festivals in Atlanta this time of year.
When Is Taste of Soul Atlanta?
Set to take place on Saturday, August 30, and Sunday, August 31, from noon to 9 p.m. each day, this free, family-friendly extravaganza promises an unforgettable blend of soulful eats, live music, art, and community spirit, all in the heart of the city’s historic downtown area.
Dubbed the “Soul Food Capital of the World,” Atlanta is the perfect backdrop for Taste of Soul Atlanta (TOSA), which will draw crowds to the area across from the iconic Mercedes-Benz Stadium at 385-545 Martin Luther King Jr. Drive NW.
The festival, now in its 10th year since launching in 2015, is expected to attract around 45,000 attendees over the two days, making it the largest event west of Peachtree Street.
A Feast for the Senses: Soul Food and Beyond
At the core of TOSA is its celebration of Southern and soul food traditions, featuring offerings from top local restaurants, chefs, and vendors.
Attendees can savor small tasting portions or full meals of classics like sizzling fried chicken, creamy mac and cheese, collard greens, cornbread, and homemade desserts.
The menu extends to fusion twists, including Caribbean and Latin-inspired dishes, ensuring there’s something for every palate. “From your grandmother’s secret recipes to innovative flavors she couldn’t have dreamed up,” the event promises a diverse culinary adventure.
Sunday’s highlight is the festival’s signature all-you-can-eat brunch buffet, accompanied by live soul and R&B music in an open-air setting. Wine enthusiasts won’t want to miss VinoTOSA, a tasting session at the historic mansion of Atlanta’s first African American millionaire, featuring wines from prestigious African American vineyards and urban winemakers.
With an estimated 20 food booths and 50 exhibitors, the festival emphasizes community involvement. Vendors are encouraged to provide meal vouchers to support staff, fostering a spirit of generosity amid the festivities.
Live Music and Entertainment to Groove To
Music is the heartbeat of Taste of Soul Atlanta, with performances across two stages from noon to 8 p.m. daily.
The lineup includes a national headliner and up-and-coming indie R&B and soul artists, guaranteed to “raise your body heat” on Saturday. Expect electrifying sets from performers like Phillipia and more, alongside 60 other live acts spanning genres such as R&B, soul, jazz, blues, and funk.
For those seeking a more intimate experience, the ticketed “Soul in the City” concert series offers premium seating in a private area near the main stage.
Saturday’s show focuses on high-energy R&B vibes, while Sunday’s elegant evening features soulful performances paired with global soul food selections and drinks.
Tickets start at around $31 and can be purchased online, with wristbands available for pickup at will call between 3 p.m. and 7 p.m.
Free music at the Phoenix Sound Stage adds to the laid-back atmosphere, where families can bring lawn chairs, play games, and enjoy the “best people-watching in Atlanta.”
Family Fun, Art, and Community Focus
TOSA isn’t just for foodies—it’s a true family affair. Kid-friendly activities, arts and crafts, and interactive games ensure entertainment for all ages.
The event also spotlights local artists and vendors, showcasing vibrant artwork and products that highlight Atlanta’s rich cultural tapestry.
Organized by Taste of Soul Fest and supported by partners like the Antoine McNeal Foundation, the festival underscores its commitment to community. It’s more than an event; it’s a celebration of Atlanta’s heritage in one of its oldest neighborhoods.
Entry to the festival grounds is free with registration—no entry charge required—making it accessible to everyone. For those planning to attend, parking is available nearby, and public transit options to the stadium area are recommended due to expected crowds.
Final Word
As Atlanta continues to evolve, events like Taste of Soul Atlanta remind us of the city’s soulful roots. Whether you’re a longtime resident or a visitor, this Labor Day weekend offers the perfect opportunity to indulge, unwind, and connect.
For more details, tickets to the concerts, or to register for free entry, visit the official website at tasteofsoulatlanta.com.
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