Soccer is a global sport and Atlanta is a global city, so it only makes sense that one of Major League Soccer’s most iconic clubs join forces with one of the hottest travel destinations in the world: Belize.
Atlanta United has partnered with Belize, according to an announcement from the Belize Tourism Board (BTB).
Atlanta United, Belize Form Partnership
The official partnership marks a significant milestone in promoting Belize as a premier travel destination and underscores the country’s commitment to fostering meaningful connections with global communities.
As the “Official Caribbean Tourism Partner of Atlanta United,” Belize is poised to showcase its vibrant culture to the passionate fanbase of Atlanta United and the broader Atlanta community. From special sweepstakes opportunities to integrating the brand into the team’s home at Mercedes-Benz Stadium, the partnership is one fans should look forward to.
“We are thrilled to join forces with Atlanta United in this exciting venture,” said Hon. Anthony Mahler, Belize’s Minister of Tourism and Diaspora Relations. “Atlanta holds an important direct flight market for us and this partnership represents a dynamic opportunity to spotlight Belize’s diverse offerings to a vast audience, leveraging the shared values of community, adventure, and inclusivity. Not only will this collaboration boost awareness in Atlanta and within the Atlanta United community, but it will also enhance our visibility among fans that tune in to the games on TV and MLS Season Pass.”
For Atlanta United, the collaboration opens doors to immersive experiences and unique promotional opportunities featuring Belize that will deepen engagement with players, staff, and fans alike.
“We are excited to announce our partnership with the Belize Tourism Board,” said Atlanta United President and CEO Garth Lagerwey. “This partnership represents our commitment to connecting with our diverse fanbase while exploring new opportunities for collaboration and engagement.”
The partnership covers the 2024-25 season and provides Belize with exposure via both digital and in-stadium elements, including signage, video, on-site activations, and more. In addition, Atlanta United will share the exciting partnership directly with their fans through email and various social media accounts. One of the biggest highlights of the partnership will be a “Grab Life” Sweepstakes offering Atlanta United fans the chance to win an all-inclusive trip for two to Belize.
Explore Your Atlanta
Atlanta has just what you need, not just today but every weekend. From exploring the city’s diverse restaurant scene to taking in a beautiful park greenspace or even checking out the hidden gems, Atlanta has some of everything.
First, to find all the good things happening in the city this week, all you have to do is take a look at downtown Atlanta. That’s where some of the best restaurants are as well as where the visitors, namely tourists, are. CNN Center often has something cool going on! Check out these events in Atlanta today and this week and this weekend:
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