4DX Movie Theater Coming To Atlantic Station

The Regal Theater at Atlantic Station in Midtown Atlanta is getting a 4DX theater, according to an announcement.

The theater’s renovation will include “motion-enabled chairs, environmental controls for simulated weather and other conditions, and scent models,” the Atlanta Business Chronicle reports.

4DX movie theater coming to Midtown Atlanta

The redevelopment will include the building of a VIP area comprised of four auditoriums. The ticket windows will also be renovated as well.

The changes are part of a way to get movie-goers to come back to the theater rather than opt to watch films at home via streaming devices and cable TV.

Experiential retail environments will make people feel and smell what’s going on on-screen.

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Tee Johnson: Tee Johnson is the Founder and Editor-in-Chief of AtlantaFi.com, Atlanta’s independent hyper-local publication focused on news, restaurants, events, jobs, neighborhoods, and lifestyle. A 15+ year Atlanta resident and longtime journalist and content creator, she covers Travel News, Events, Business, Hair Care, and Money with a practical, Atlanta-first lens. Before launching the site, Johnson worked as a substitute teacher in Atlanta Public Schools and later in corporate roles at Home Depot’s Vinings offices. A marketer by training with a degree in business management, she grew frustrated with the fragmented, hard-to-find information about what was actually happening in the city. That gap led her to create AtlantaFi as a curated, one-stop resource for the pulse of Atlanta—#ATLHAPS—without the national noise. Editorial decisions remain independent; the publication does not accept products, meals, or services in exchange for coverage. As Editor-in-Chief, she oversees original local reporting and curated practical guides that help residents, visitors, and businesses discover and engage with the city. Readers turn to her work for timely event roundups, dining and neighborhood insights, business and travel updates, and straightforward money and lifestyle coverage grounded in firsthand observation of Atlanta. A devoted lover of all things Atlanta, Tee enjoys pickleball, a good margarita or bourbon, and walking the Atlanta Beltline. She can be reached for editorial inquiries at tjohnson@atlantafi.com (serious inquiries only).

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